Learn/NABTEB/Syllabus/SalesmanshipStudy this course in LearnPractice opens in your NABTEB workspace after you sign in. Questions and lecture notes stay there.Practice this courseOpen lecture notesOfficial rules, eligibility, and dates stay on the NABTEB guide.course outlineConsumer BehaviourIdentify the psychological and economic factors affecting consumer behaviourSocial Groups and Consumer BehaviourExplain the influence of social group on consumer behaviourCulture and Buying HabitIdentify various cultures and their impact on consumer/buying habitPersonality and Consumer BehaviourMention the kinds of personality and their roles in behaviourMotivation and Consumer BehaviourExplain how motivation can influence buyersPrinciples of Law of ContractIdentify the basic principle of law of contracts, and its usefulness to salesmanshipSale of GoodsMention the principles involved in sale of goodsHire PurchaseMention the instruments in sales and reasons for hire purchase, and the different between hire purchase and auction salesNegotiable InstrumentsIdentify the various instruments involved in salesAgencyExplain agency and their role in saleState the parties involved in AgencyBusiness OrganizationList and explain the types of Business OrganizationDistinguish the forms of Business OrganizationLabour RelationExplain Trade unionism and its importance to salesmanshipPrinciples and Practice of SellingExplain the importance of selling, and the features of a good salesmanImportance of Product Knowledge in SellingState the reasons why a salesman should identify the product he wants to sellProspectingApply the principle of prospecting in salesPrinciples of Pre-Approach in Planning the SalesExplain the basic principle of Approach in Selling and the various methods of Approach in SellingPrinciple of Approach SellingExplain the basic principle of Approach in selling and the various methods of approach in sellingPresentation in SellingExplain the Basic Strategies required in presentation of SellingHandling Objection in SellingExplain the Various Objection Methods in Sales and their Roles in SellingClose of Sales and after Sales Follow-upMention the Various Ways of Closing SalesIdentify the need for after Sales follow-upLegal and Ethical Problems in SellingExplain Legal and Ethical Responsibilities in SellingIdentify the problems in social responsibilities and how to solve them
